Amanda
Office Manager / Marketing
Helps customers with scheduling, billing, estimate follow-up, and day-to-day communication.
Our Story
Re-Establishing Personal Service to the Lawn Care Industry
Field of Dreams Lawn Care Inc. was founded in 1997 by Allen Oriti with the hopes of re-establishing personal service to the lawn care industry. Nearly three decades later, that founding mission has not changed.
What started as a one-man operation in Independence, Ohio has grown into a full-service lawn care and pest control company serving over 50 communities across Northeast Ohio. But growth has never come at the expense of the personal touch that makes Field of Dreams different. Every customer receives a customized treatment plan tailored to their soil type, grass variety, and specific lawn challenges — because no two lawns are the same.
We are a lawn care company, not landscapers. Our team focuses exclusively on the health and appearance of your turf through science-based treatments, professional-grade products, and careful timing matched to Ohio's growing seasons. From our signature 7-step fertilization program to targeted pest control, every application is performed by experienced, licensed technicians who know your property by name.
Allen still leads every aspect of the operation alongside his family and a team of dedicated professionals. When you call Field of Dreams, you talk to a real person who knows your lawn. When a technician arrives at your property, they know its history and exactly what it needs. That is the standard Allen set in 1997, and it is the standard every member of our team upholds today.
Our Pledge
The Field of Dreams Promise
"To provide the highest quality service at an affordable price with experienced, professional, courteous licensed technicians."
That is more than a promise — it is the commitment we make to every customer, every visit. When you become a Field of Dreams customer, we treat your lawn as our own. The cost of our program is much less than what most homeowners anticipate, and the results speak for themselves.
We are a family-owned company with good family values to help guide us. We believe that personal service, honest pricing, and genuine care for our customers' properties are the foundations of a business worth building — and worth choosing.
Meet the Team
The People Behind Your Lawn
Customers work with a local crew that answers the phone, knows the route schedule, and treats each lawn with the same seasonal care plan discussed at the estimate.
Allen Oriti
Owner / Founder
Allen founded Field of Dreams in 1997 to bring personal, attentive service back to lawn care. His experience with Northeast Ohio soil, cool-season turf, and seasonal treatment timing guides the company's 7-step lawn program and the way every estimate is handled.
He still leads the operation with a practical standard: listen first, recommend only what the lawn needs, and stand behind the work when a customer calls between visits.
Brian Telling
Manager / VP
Supports daily operations, treatment routes, and field quality control.
Allen "Nick" Oriti
Equipment Manager / Route Runner
Keeps application equipment ready and runs routes with careful treatment notes.
Zach Bruhn
Route Manager / IT
Manages route planning and systems that keep crews responsive.
Brandon McCoy
Technician
Applies lawn, weed, pest, and specialty treatments across Northeast Ohio properties.
Family Values
A Family Business That Treats Your Lawn Like Our Own
Field of Dreams is more than a company name — it is a family legacy. Allen Oriti built this business on the belief that homeowners deserve better than the cookie-cutter approach of national chains. They deserve someone who knows their property, understands their specific lawn challenges, and genuinely cares about the outcome.
That family-first philosophy extends to how we treat our customers. When you call, you get a real person — not a call center. When a technician arrives, they know your lawn's history. When something does not look right between scheduled treatments, we come back at no charge. These are not marketing promises. They are the way a family-owned business operates when it is built on good values.
We proudly offer military discounts to all active-duty and veteran service members, a pre-pay discount for annual programs, and a $10 referral check for every new customer you send our way. These are our way of saying thank you to the people and communities that have supported Field of Dreams since 1997.
1997
Year Founded
50+
Years Combined Experience
10
Professional Services
50+
Cities Served
Why Choose Field of Dreams
The Personal Service National Chains Cannot Match
The program is built for homeowners who want a healthier lawn without chasing a call center or guessing which treatment comes next.
Customized treatment plans
Each lawn is reviewed for soil type, turf density, sun exposure, weed pressure, and timing. The recommendation is based on the property in front of us, not a one-size-fits-all package.
Service calls between visits
Active customers can call when weeds break through, a dry patch appears, or a treatment needs a closer look. The team comes back without turning every concern into a new bill.
Professional-grade products
Timed-release granular fertilizers and commercial treatment products feed through the root zone and match the pace of Northeast Ohio's growing season.
Ways customers save
Annual pre-pay options, military discounts for active-duty and veteran service members, and referral rewards are available for qualifying customers.
Ready for the Lawn You've Always Dreamed Of?
Get a free, no-obligation estimate from the Field of Dreams team. Serving Independence, Cleveland, and 50+ communities across Northeast Ohio.